In-Game Ads
Published format-level guidance.
Required
Not specified by platform
Recommended
Not specified by platform
Placement-dependent
Not specified by platform
Cphere best practice
Not specified by platform
Intrinsic In-Game
Limited DocumentationRequired
- Formats
- Blended in-game display and video, banner, interstitial, and rewarded video across mobile and PC games (in partnership with Anzu); CTAs are not clickable in blended display; playable/interactive ads are not supported
Recommended
- Video Duration
- 6 seconds recommended; up to 15 seconds; avoid 30- and 60-second cuts
- Viewability
- Ad must cover at least 1.5% of the screen with 200 ms polling to count as viewable
- Size Standardization
- Use industry-standard ad sizes; non-standard 0x0 and 1x1 units are treated as invalid traffic
Placement-dependent
- Technical Contract
- Verification required — StackAdapt publishes no in-game dimensions, file types, sizes, or durations; the binding contract is in the login-gated help center / partner documentation.
- Binding Size List
- Verification required — Common sizes 300x250 and 480x320 are cited in non-binding material; confirm the binding list in the platform console.
Cphere best practice
Not specified by platform
