Creative Specifications

Platform creative delivery

Amazon Ads
Creative Specifications

Published requirements, recommendations, and delivery guidance from the governed Cphere specification catalog.

Formats supported
Amazon DSP · Sponsored Brands Video
Primary campaign uses
Not specified by platform
Last verified
Jul 31, 2026
Recommended delivery package
Not specified by platform
Catalog status
CurrentLimited Documentation
Amazon Ads creative formats
Published catalog 1Published August 1, 2026

Quick delivery checklist

What to send Cphere

  • Final platform-ready creative
  • Approved copy and CTA
  • Destination URL and tracking parameters
  • Brand and legal requirements

Canonical records

Formats and placements

Amazon DSP

Published format-level guidance.

CurrentLimited Documentation

Required

Not specified by platform

Recommended

Not specified by platform

Placement-dependent

Not specified by platform

Cphere best practice

Not specified by platform

DSP Inventory

Limited DocumentationDirect link
Required
Minimum Video Duration
5 seconds
Video File Types
MP4 · WebM · FLV
Recommended

Not specified by platform

Placement-dependent
Technical Requirements
Verification required — Not specified in the reviewed source excerpt; confirm placement-specific current documentation.
Cphere best practice

Not specified by platform

Sponsored Brands Video

Published format-level guidance.

Current

Required

Not specified by platform

Recommended

Not specified by platform

Placement-dependent

Not specified by platform

Cphere best practice

Not specified by platform

Sponsored Brands

Direct link
Required
Duration
6–45 seconds
Minimum Duration Seconds
6 seconds
Maximum Duration Seconds
45 seconds
Dimensions
1280x720 · 1920x1080 · 3840x2160 pixels
Maximum File Size
500 MB
File Types
MP4 · MOV
Aspect Ratio
16:9 square pixel only
Frame Rate
23.976 · 23.98 · 24 · 25 · 29.97 · 29.98 · 30 fps
Audio Sample Rate
44.1 kHz
Recommended
Recommended Duration
20 seconds or less
Placement-dependent

Not specified by platform

Cphere best practice

Not specified by platform

Delivery detail

File, copy, audio, and destination requirements

File requirements

Not specified by platform

Copy requirements

Not specified by platform

Audio requirements

Not specified by platform

Tracking requirements

Not specified by platform

Landing-page requirements

Not specified by platform

Prohibited or unsupported elements

No prohibited-element list is published for this record.

Interface-aware delivery

Safe zones

No verified safe-zone diagram is published for this placement. Do not infer pixel-safe areas.

Clearly separated guidance

Recommended best practices

No additional Cphere best-practice copy is published for this record.

Source transparency

Sources and verification

Last verified: Jul 31, 2026. Platform requirements may change; check these official references before final delivery.

Amazon Ads trademarks belong to their respective owners. Cphere does not imply endorsement or partnership.